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  • Writer's pictureTally Entertainment Group LLC

The Impact of Video Production on Tallahassee Businesses

Video Production and Tallahassee Businesses



Do you know why video has changed the way that we interact with each other and engage with the world around us? It’s because of a video’s ability to capture our attention on an emotional level.



Video enables us to see something that we might have missed otherwise, and to share it with people who weren’t present at the time of filming. Video is also one of the most effective ways of spreading awareness about your brand or business and letting people know what it is that you do or offer. This makes video production one of the most strategic ways of growing your business at any level.

Tallahassee business owners are choosing video


Tallahassee businesses are beginning to understand the power behind video. Consumers now have access to more information than ever before, so it's important for companies to start investing in ways to reach them. Video is a great way for companies to attract new customers and drive traffic to their websites or storefronts. Videos can be used as online ads, promotional videos, tutorials, testimonials, or training videos.


Why does video work so well?


In a world where video marketing is becoming increasingly popular, it's important for businesses to be able to stand out and make an impact. With video production, businesses can do just that by telling their story through the most powerful medium available today.


Videos have been shown to increase brand awareness by more than 80%, increase engagement rates by 20%, and boost conversions by over 50%. In addition, they provide a level of accessibility that other types of marketing cannot.

What types of videos are Florida businesses using?


Businesses across Florida are using video production to help advertise their products and services. From real estate agents to local eateries, video production is helping businesses grow throughout the state. The types of video businesses are currently seeing the most results from are, short attention-grabbing videos. Think Tiktok, Instagram Reels, or Youtube Shorts. Currently, a professional video that grabs attention in the first few seconds is outperforming all other types.


Tallahassee businesses benefit big from video


In today's world, video is king. The ability to create impactful content can make or break a company, and businesses in Tallahassee are taking advantage. Through the power of video production, people are able to express themselves more visually than ever before. This allows companies in Tallahassee to capture their audience's attention by simplifying a brand mission, product purpose, special event, or turn complex ideas into easy-to-understand videos.

Video Production Tallahassee Florida


Video production is changing the way Tallahassee businesses are growing. Gone are the days when video footage was only used for documenting major events or for capturing memories. Nowadays, people use videos to market their products and services, increase customer engagement, and even introduce a new product line. There are many benefits to using video in your marketing strategy; from increased traffic, improved SEO ranking, increased conversions, and even reducing your bounce rate.

How much does video production cost?

Video production is a very cost-effective way to increase your business's customer base. The costs vary widely depending on the size and scope of your project, but you can expect to pay anywhere from $1,000 to $5,000 or more for video that includes scripting, filming, editing, and music. This is a great option for businesses who want to get their message out there without having to spend a lot of money on additional marketing channels.


Currenltly in content marketing there's no better channel for ROI then video!

How do I know if video is right for my business?

Video production is not a one-size-fits-all solution. There are many factors to consider before making the decision to invest in video marketing.


Take a look at your current marketing, and ask yourself these questions:

  1. Is my company's product or service something that can be easily demonstrated via video?

  2. Do I want to tell a story about my company and what makes us different?

  3. Do I want to show people how awesome it is working here?

  4. Do I want to see ROI on my investment with a product about myself/company that thousands will see?

If you answered yes to any of these questions give award winning, Florida's Best Video Production company a ring - Tally Entertainment


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